What was your logo?

A good logo can help with branding but too many people agonise over the details when they don’t really matter.

Many people will recall the general shape of a logo but ask them about the details and it all get a bit hazy.

Just like these people:
https://www.vanmonster.com/en-gb/motoring-logos-from-memory

Summary: the simpler the logo, the better the recollection.
If you feel you really must have a logo, keep it simple.